Exporting Cosmetics to China: Understand the Market and its Stakes

With a scientific background, Maria Galán has 18 years of experience working in R+D+i at the L’Oréal Group, from the Parisian headquarters, internationally, with a wide range of brands, in all categories: skin care, makeup, hair care and colouring, fragrances and hygiene. From formulation, throughout the product life cycle, to consumers.

Since the beginning of the regulatory transition in China, 2020, she has completely focused on understanding and solving the specific ins and outs of this rapidly growing market.

She graduated in Chemistry from the University of Salamanca, specialised in Cosmetology and Dermopharmacy at the Center for Higher Studies of the Pharmaceutical Industry, in Madrid, and in Health Law at Paris XI University.

Luis Galán Lozano has over 10 years of experience in China e-commerce and digital marketing with top foreign brands. Previously, he worked as a business developer in media and marketplaces. He holds a Master in Business Administration (MBA) from China Europe International Business School (Shanghai).

He is the CEO of 2Open, a services company that offers China online shop management, content marketing services and business data and intelligence, an official TP of Tmall (Alibaba Group) and able to open shops in JD.com, WeChat, Little Red Book and other Chinese marketplaces.

Expert in Chinese food and cosmetics regulations, June Huang helps foreign companies successfully develop in the Chinese market while ensuring compliance at all stages: import compliance, pre-market approval procedures, animal testing, and certifications. She graduated from Sichuan Agricultural University (China) in Chinese Herbal Medicine and from Seoul National University (South Korea) with a master’s degree in food nutrition.

She has an insightful understanding of Chinese cosmetics regulation, focused on tracking, analysing, and interpreting the latest regulatory and market changes in China. Close to the Shandong Cosmetics Industry Association, Spanish Beauty Cluster and China Beautéville, she is a recognised expert sharing knowledge through conferences, news and articles.

Arvid has started his career with the EU SME Centre and is helping and supporting SMEs by bringing transparency into the regulatory framework, policies, and standards of the Chinese market. He offers insights and market analysis by providing reports, guidelines, and articles on successful market access in China. He is one of the main authors of the EU SME Centre report Guidelines on GACC Registration for European F&B Establishments.

Arvid holds a master’s degree in management with specialisation in finance, accounting, and taxation; he focused in his master thesis on the financial implications of supervisory boards and employee representation in medium-sized (Mittelstand) businesses in Germany.