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The Team

Liam Jazcii

Business Development Advisor

China Knowledge: Market entry strategy, Cross-border e-commerce, Food & Beverage, Marketing strategies for SMEs.

Liam is a versatile self-starter and an avid learner with working experience in advising European businesses in market access and business strategies in China. Solid experience in the EU working context over the past few years and in all aspects of large-scale events and trade mission organisation and management. Liam manages as well, a large network of EU-Sino field experts serving the demands of business enquiries from European SMEs.

Prior to joining the EU SME Centre, Liam served as the Marketing and Membership Manager at the Benelux Chamber of Commerce in China.

An easy-going person and an early riser, Liam tries all the time with his sense of humour to generate positive influence on teammates.