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Linet - Exporting Medical Beds to China

By EU SME Centre | Case Studies      11.08.2011     Tags: Healthcare

Linet is one of the world’s leading medical beds and medical furniture producers from the Czech Republic. Linet beds are known for their advanced design and high level functions such as safe in-bed x-ray and automatic weighing. The company was established in 1990, and 80% of its total production is exported to 93 countries around the world. In 2004, Linet won a tender from the Chinese Ministry of Health and, two years after, established a representative office in Beijing through its Chinese agent. However, after relations broke down with their distributors, the office was closed in 2010. Linet is now preparing to re-enter the Chinese market with a new strategy.

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